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Advertising Campaign


Team -

Spirit's current advertising isn't for the faint of heart. With its hand-drawn designs and written innuendos, the brand isn't considered to be as safe or dependable as its competitors.

My team and I set out to rebrand Spirit's advertising as the airline that cuts down on frills so that you can spend less on travel and more on your trip.

Art Director - Alexandra Abbott

Copywriter - Selma Kettwich

spirit bland legroom ooh.png
actual final card ooh.png

Thank You!

Want to work together?

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